Quality of Food Essay Example | Topics and Well Written Essays - 2500 words

Quality of Food - Essay Example Similarly when it comes to food products, customers normally prefer the quality of food and its taste. As the world is growing, people are demanding more and more changes in their living, eating and dressing habits. They are demanding not only for the low cost items but also demand to purchase a good quality product. When it comes to food products, consumers show a more sensitive attitude to buy a reputable product. The reputation of a food product is based on the quality and safety of the product. The reputation of a food product is mainly set up by the highest customer satisfaction and positive attitude towards the product. As found by Dickinson, Hobbs and Bailey that consumers of food products are willing to pay even more than the normal price only if they are assured that the food has passed the normal quality attributes. This paper would further explain the role of quality assurance in achieving the highest customer satisfaction and confidence in the food industry. Quality of a product depends on a number of factors like the selection of unprocessed material, processing techniques, packaging, techniques of storing material, security of sensitive products etc. All these factors may have a great positive or negative affect on the quality of the final product. Quality can be defined as a certain factor which exposes the degree of superiority of a product. The word quality has a greater role to play when it comes to food. Quality of food is dependent upon the phases that the food passes from and if or not the food is desirable to eat after passing through the different stages. ' Quality assurance is the concept which denies the concept that a good final product can be produced by a low-quality or poor raw material. In the food industry, it is believed that effective procedures must be used and carefully practiced to preserve the actual quality of the raw material. In simple words, it implies that useful procedures may help in saving time and reduce the normal losses (for example, Material wastage while transferring it from one process to another), however, no effective processing may improve the quality of raw material and hence of the final product. Quality assurance is necessary for the thriving progress of business and its goodwill. In order to make their distinguishable standard in the food industry, owners are required to maintain a constant standard of their products. Quality control bears importance as its aim is not just to produce a product which achieves the standards of quality which is already available in the market but also to maintain that quality in each piece of its product. Quality assurance sets its standards and then promises the customers to maintain and develop it throughout its business life (2). The point to ponder is that in the food industry the major step, to control the quality of food, can only be taken before putting the raw material in its first process. Once the raw material is added to the process it becomes difficult and almost impossible improve its quality. Quality assurance requires proper quality check from the very beginning of the production process. Without quality inspections at several stages it is impossible to assure the quality even after using the best possible way to reduce the cost price. Quality is